Campaigns & lookbooks

AI fashion campaigns and lookbooks, done for you

Send your collection and the look you want. A creative lead builds the concept, casts your faces and directs the shoot with AI, with no location, crew or week of shooting.

A campaign that looks like a location shoot, on a launch timeline

  1. The problem

    A real campaign means a location, a crew, a week of shooting and a budget that eats the launch.

    What we do

    We build the campaign with AI from your products and moodboard, so the budget goes into the idea.

  2. The problem

    Templated AI images look like everyone else's, and our customers can tell.

    What we do

    We start every campaign from a concept written with you, never from a preset look.

  3. The problem

    Our campaign faces change every season, so the brand never builds a look people recognise.

    What we do

    We keep your faces, grade and framing in a brand kit, season after season.

What you get

A campaign, not a pile of images

  • Concept and art direction

    A creative lead who writes the idea, palette, styling and shot list with you.

  • Casting and styling

    Models from our cast or your exclusive face, styled with our wardrobe or your own pieces.

  • Sets and locations

    Studio, interiors, streets, beaches or heritage architecture, whatever the story needs.

  • Hero images

    Up to 4K for homepage banners, print and out-of-home.

  • A lookbook sequence

    Images ordered to tell the collection's story, as many as the collection needs.

  • Every crop

    Banner, social, email and print sizes from the same frames.

Priced per look, with art direction, casting and sets included. See pricing

Reference looks

Recreate any reference look

Seen a campaign you love? Send it, and we recreate the light, composition, pose and mood with your products and your faces.

We never copy another brand's model, artwork or logo. It's the fastest way from "it should feel like this" to images you can publish.

Seasonal shoots

Ready-planned shoots for every date in your calendar

Each comes with a concept, a set plan and a shot list, adapted to your brand and your faces.

  • Festive

    Christmas, New Year, Eid and Diwali, lit warm and styled for gifting.

  • Wedding season

    Bridal, guest and trousseau stories.

  • Summer

    Resort, poolside and city-heat looks.

  • Sale and end of season

    Clean, fast-reading images built for banners and ads.

  • Autumn and winter

    Layered looks with the weather in the frame.

  • Launch

    A new-collection story with a hero, a lookbook and social crops.

What to send us

Your collection and a feeling are enough

  • Great

    Product photos for every look, a moodboard or a few references, and a line on who the campaign is for.

  • Fine

    Just the products. Your creative lead proposes a few directions for you to choose from.

  • We'll ask for more

    If a look depends on a detail we can't see, or a reference relies on a real person's likeness. We'll suggest an alternative.

How it works

From moodboard to a finished campaign

0 /4 steps

  1. You brief us Send the collection, your references and who it's for.
  2. We build the concept Concept, casting and set board, signed off before we shoot.
  3. We produce Shot with AI and retouched by hand to an editorial finish.
  4. You receive Hero, lookbook and every crop, ready for launch day.

What we check

On brief, on brand and true to the product

A person checks every frame against your products and the approved moodboard before delivery.

  • Product accuracy: colour, print, embroidery, fit and trims as on the real garment, in every frame.
  • One story: faces, grade and light matched across every image in the campaign.
  • Realism: skin, hands, fabric and light read as a real photograph.

If the campaign looks AI or misses the approved brief, we fix it, with unlimited revisions. Read the Real-or-Redo Guarantee

Compared

Campaign images without the location, crew or week

Location shoot Other AI tools Kaptured.AI
Concept and art direction Your agency, billed separately ๐Ÿ’ต๐Ÿ’ตYou write it ๐Ÿ˜ฉA creative lead โœ๏ธ
Locations Travel, permits, weather โณGeneric backdrops ๐ŸŽฒAny place the story needs ๐ŸŒ
Same faces next season If they're free โณOften drift ๐ŸŽฒLocked in your brand kit ๐Ÿ”’
Time to launch Weeks of planning โณFast, then fixes ๐Ÿ”งDays, not weeks โšก

FAQs

Fashion campaigns art-directed around your brand

Who comes up with the idea?
Your creative lead, with you. You can arrive with a full brief or a single sentence.
Can we use the images in print and out-of-home?
Yes. You get full commercial usage rights, exclusive to your brand, in every channel.
Can we have video from the same shoot?
Yes. Clips come from the same faces and sets, so the film and the stills match.
Do you shoot jewelry campaigns too?
Yes. Jewelry campaigns get the same art direction, with sets in honed stone, polished metal and soft window light.
Can one campaign run in several markets?
Yes. We can cast different faces for different markets and keep the same sets and grade, so the campaign stays one story.
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