Launch video studio

AI product launch video production for new drops

We make your launch film with AI, plus the teasers and cut-downs around it, all planned back from your launch date.

  • Dated launch plan
  • Countdown teasers
  • Feed cut-downs
  • Any setting
  • Shoots made with AI

    Models, sets and lighting cast to your brief, generated from the product photos you already have.

  • 100% product match

    Every stitch, print and colourway stays true to the sample, checked scene by scene before delivery.

  • Consistent brand look

    The same colour grade, models and sets across every frame, video and ad, so the identity reads as one.

  • Turnaround in <2 days

    No studio bookings, no shipping samples, no waiting on a crew. Files land in your inbox.

A launch date, late samples and one budget

Launch day is public. A wrong colour in the AI film, a shape that changes between teaser and hero film, and your customers call it out in the comments.

Planned backwards from your date: teasers, hero film and cut-downs as one set, in places you couldn't book. Every scene matched to your photos, revisions free until the founder is proud.

AI launch films set anywhere , built on the idea behind the drop

Cinematic setting from an AI product launch film
Impossible places
01
Impossible places01
  • Real or imagined
  • Chosen with you
  • Lit for your drop
  • One world across the set
  • Built around the collection
  • No location scouting
Launch story
02
Launch story02
  • Why this drop matters
  • The idea behind the collection
  • More than pretty shots
  • A moment worth sharing
  • A film the founder shares
  • Written for your buyer
Brand look
03
Brand look03
  • Your brand colours
  • Your fonts on screen
  • A look the founder signs off
  • Same light across settings
  • Same mood, teaser to film
  • Nothing off-brand

One launch film , plus the teasers and cut-downs around it

Teaser frame of a product in an AI-made setting
Vertical cut-down frame of a product
Reveal frame with a product in a CGI scene
Cut-down frame for a social feed
Cinematic frame from a launch film
Hero frame from an AI product launch film
  1. Before launch Countdown teasers Short clips for the days before the drop.
  2. Launch day The launch film Built on the idea behind the collection, so it's worth sharing.
  3. After launch Cut-downs Shorter edits of the film for your feeds and ads.

Planned together, so they read as one campaign. Part of our product video production for ecommerce brands.

Post-production

Post-production that finishes your launch film

  1. Colour grading
  2. Background music
  3. Sound effects
  4. Speed ramping
  5. Transitions
  6. Motion graphics
  7. End cards
  8. Captions
  1. Colour-graded hero frame of the new product in an AI launch film
    01 Colour grading
  2. Cinematic launch scene scored with background music
    02 Background music
  3. Product reveal where a sound effect lands in an AI launch film
    03 Sound effects
  4. Product reveal that slows down and speeds up in an AI launch film
    04 Speed ramping
  5. Cut between settings in an AI launch film
    05 Transitions
  6. Product name and launch date animated over a teaser
    06 Motion graphics
  7. End card with the brand and launch call to action after a launch film
    07 End cards
  8. Captions on screen in a vertical cut-down of an AI launch film
    08 Captions

Why not an AI launch video generator?

A generator turns a prompt into a clip. That's a start, not a launch.

Factor
Other AI video generators
Kaptured.AI
The idea and script
You write the prompt 😩
Our team writes it ✍️
The pieces in your collection
Often change between clips 🎲
Colour, shape and craft checked in every shot 🔍
Who catches AI errors
You, or your comments section 😬
A person, before you see the film 🔍

Who it's for

Launch films for fashion, jewellery, beauty and luxury drops

How it works

How we plan a launch film back from your date

0 /4 steps

  1. Send the date and the drop Launch date, the collection, what makes it new
  2. Approve the idea and look Idea, script, look and teaser plan, signed off first
  3. We make it with AI Generated, directed and edited by our team
  4. Teasers first, film on the day Teasers before the countdown, film and cut-downs before launch

FAQs

Launch videos planned back from your drop date

How early before launch should we start?
As early as you can. Send us the date first and we'll confirm a plan that works back from it. The teasers need to be ready before the film goes out.
What if the product is still in development?
We can often still start. Tell us what exists today and we'll say up front what we need to show the pieces accurately.
How much does a product launch video cost?
It depends on the film's length, the number of scenes and settings, how many teasers and sizes you need, and voiceover. Send your date and scope and we'll quote the full launch set.
What if the founder wants changes the night before?
It depends on the change. Big changes are easiest at the script and look stage, which is why the founder approves those first. How late changes are handled is written into your quote.
Do you make startup and app launch videos?
Yes. Startup and app launch films have their own page, linked below.
Who owns the launch film?
It's in your agreement. Ownership and usage rights are set out there before we start.
Do you work with brands outside our country?
Yes. We work online with D2C brands worldwide and plan around your launch date and time zone.
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