For designer labels

AI designer brand video production for growing labels

Campaign films and house films with the presence of a major fashion house, made with AI for your label.

  • Brand codes held
  • Campaign films
  • Exclusive faces
  • Editorial social

Part of our AI video production studio. For apparel video across the catalogue, see AI fashion video production.

  • Shoots made with AI

    Models, sets and lighting cast to your brief, generated from the product photos you already have.

  • 100% product match

    Every stitch, print and colourway stays true to the sample, checked scene by scene before delivery.

  • Consistent brand look

    The same colour grade, models and sets across every frame, video and ad, so the identity reads as one.

  • Turnaround in <2 days

    No studio bookings, no shipping samples, no waiting on a crew. Files land in your inbox.

Designer labels lose their price point to video that looks generic

Hand your label to an AI generator and it borrows another house's world: the same marble rooms, a logo redrawn, a silhouette softened. Your customers stop seeing why it costs more.

Your house codes come first: the silhouette, the palette, your muse, written into a brand book. Every scene matched to your lookbook photos, refined free until your creative director agrees.

AI designer brand films built on your house codes

House codes
01
House codes01
  • Silhouette
  • Palette
  • Monogram and logo
  • Type on screen
  • Music and pace
  • Held in every film
Casting and muse
02
Casting and muse02
  • A face for the label
  • The same muse each season
  • Styling from your lookbook
  • Hair and make-up direction
  • Poses with intent
  • Approved before production
Worldbuilding
03
Worldbuilding03
  • Sets no budget could book
  • Architecture and landscape
  • Light that fits the season
  • Props chosen with care
  • One world across channels
  • A grade that is yours

What you get

What a designer brand campaign includes

0 / 6 parts apart

  • Brand book Your codes, muse and world, written down once
  • House film The story of the label, for the homepage and press
  • Editorial social Vertical cuts from the same world
  • Campaign film The season's statement, at a length set with you
  • Signature product films The bags, shoes or looks that define you, up close
  • Launch cut-downs Teasers and edits for the release

How it works

How designer brand video production works

0 /5 steps

  1. Share your codes Lookbook, past campaigns and references you love
  2. Approve the world Concept, sets and mood, in writing
  3. Cast the muse A face chosen for your label
  4. We make and check Made with AI, reviewed against your brand book
  5. Review and release Your notes in, campaign files out

FAQs

Designer brand videos with a house look, without a couture budget

What is designer brand video production?
Campaign films, house films and editorial social for designer labels, made with AI. Each film is built on your brand codes, so a growing label reads like an established house.
Can a smaller label look like a major house?
Yes. A big campaign's look comes from locations, casting and grade, which cost a fortune to book. We build those with AI, so your budget goes into the idea.
Can you work from our runway or lookbook?
Yes. Send the lookbook, runway photos or line sheet. We build the films from those garments and accessories, so what appears on screen is the collection you sell.
Is the work exclusive to us?
Yes. Faces cast for your label aren't offered to another brand, and you get full commercial usage rights, exclusive to your brand.
How much does a designer campaign film cost?
It depends on the films you need, how many looks and sets, the casting, and revision rounds. You get a quote for the season before any work starts, or a monthly one if you prefer.
Do you work with labels in Paris, London or New York?
Yes. We work online with designer labels worldwide. There's no location to scout and no crew to fly, so your city makes no difference to the film.
Can you keep our muse the same across seasons?
Yes. The face cast for your label is approved once and held from season to season, so customers recognise the house in every campaign.
Will the films match our photography?
Yes. Send recent campaign stills and we set the grade, styling and light from them, so the film and the photographs sit side by side on your site.
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