Generative fill — extend, repair, recompose
Mark an area, describe what should be there, get a photorealistic result. Extend the frame for marketplace crops, repair missing parts, recompose busy scenes.
3 free generations per account. No credit card required.
HOW IT WORKS
Four steps from upload to export
- 01
Upload your image
Any product photo, lifestyle scene, or campaign asset.
- 02
Mark the fill area
Brush over what you want changed or removed; or extend the frame in any direction.
- 03
Describe the result
Short prompt: 'extend with same background', 'remove the bystander', 'add a wood floor under the product'.
- 04
Export
Up to 4K. Iterate until the fill matches.
WHY IT MATTERS
Built for fashion brands at any scale
Generative fill is the modern replacement for hours of Photoshop content-aware fill work. Mark an area, describe what should be there, get a photorealistic result that respects the surrounding lighting, perspective, and texture.
For ecommerce teams, the most common use is marketplace aspect-ratio conversion — taking a portrait product shot and extending it into a square or landscape without distortion. That single workflow saves designers hours per catalog refresh.
Beyond aspect ratios, generative fill handles object removal, scene repair, and composition changes that would traditionally require reshooting or expensive retoucher time.
USE CASES
Where teams use this every day
Frame extension for marketplaces
Turn a portrait product shot into a square for Amazon, or a landscape for Meta ads. No reshoot needed.
Object removal
Remove props, bystanders, brand watermarks, or distracting elements from any scene.
Scene repair
Fix scratched backgrounds, missing edges, or cropped-off elements from older catalog images.
Composition recomposition
Move the product, change the angle, swap the surface — without reshooting.
FAQ
Common questions
How does generative fill differ from background swap?
Background swap replaces the entire backdrop. Generative fill extends or modifies a specific area while leaving the rest untouched.
Can I extend a frame without distortion?
Yes. Frame extension preserves the existing scene and adds matching content seamlessly. Useful for marketplace aspect-ratio conversions.
Does the AI follow my prompt accurately?
Yes for short, specific prompts. For complex multi-element scenes, iterate on the prompt or use the brush tool to refine.
Works for non-product imagery?
Yes. Brand campaign assets, lookbook imagery, lifestyle scenes — anywhere generative fill helps.
Ready for production volume?
Move from the free tool into the full Studio. Bulk uploads, marketplace presets, and Done-for-You production.
Built by marketing experts for creative teams ❤️
